As of September 11, 2025, Worldcoin (WLD) is riding a wave, up 3% to $1.79 with a $1.7 billion market cap, sparked by a landmark U.S. government partnership. What’s behind this explosive rise, and what does it mean for a world battling bots and fraud?

Worldcoin, the biometric identity project co-founded by OpenAI’s Sam Altman, is gaining traction not just in price but in its mission to verify real humans in an AI-dominated era. This blog explores the recent rally, its drivers, and how it opens doors for a more authentic digital world. At BigWorld, we see this as a prime opportunity to advance human-centric tech, using AI to spot secure investments and blockchain to prevent fraud. Let’s break it down!

1. What is Worldcoin Token?

The Worldcoin Token (WLD) is the native cryptocurrency of the Worldcoin project, which aims to create a global digital identity network using iris scans to verify human identity against artificial intelligence. Built on Ethereum, the WLD token serves as a governance tool and a utility currency, allowing holders to participate in the network's future development and access its services. The cryptocurrency Worldcoin (WLD), backed by OpenAI's Sam Altman, has seen its price skyrocket, surging by as much as 70% in a single day. This is more than just a market anomaly; it's a powerful signal that the world is ready to pay for a solution to the bot problem. For BigWorld, this isn't just a market trend to watch—it's a call to action.

Read more: https://thebigworld.io/blogs/what-is-the-orb-how-world-technology-change-the-way-we-verify-ourself

2. What makes the WLD go up?

In the span of just a week, Worldcoin (WLD) experienced remarkable gains, climbing roughly 44% in one day and then rallying nearly 70% the next (CoinTelegraph, 2025).

2.2 The “OneGov” Initiative

The catalyst for the price jump was the announcement of the OneGov program, in which OpenAI will provide ChatGPT Enterprise access to every federal agency for just $1. The GSA’s press release framed this as part of the White House’s America’s AI Action Plan, underscoring Washington’s commitment to integrating AI into governance.

As OpenAI CEO Sam Altman put it: “We are providing ChatGPT access to the entire federal workforce.” This deal not only boosts confidence in AI adoption but also indirectly reflects positively on Worldcoin, given Altman’s leadership role in both ventures.

2.1 The so-called treasury strategy treatment

This momentum was fueled by Eightco Holdings, a packaging company that announced a $250–$270 million plan to accumulate WLD as its primary treasury asset while appointing tech analyst Dan Ives as chairman (The Block, 2025).

Worldcoin's spectacular ascent wasn't a slow burn but an explosive reaction to a series of strategic announcements. The company announced its plan to raise $250 million to create a "first-of-its-kind" Worldcoin accumulation strategy for its corporate treasury. This audacious move was made all the more credible by the addition of prominent Wall Street analyst Dan Ives to its board.

The market reacted with a fervor that echoed the early days of corporate Bitcoin adoption. The price of WLD surged 44.1% in 24 hours according to one report, while another noted a 70% spike. Trading volume jumped an astonishing 257%, reaching $1 billion in a single day. The derivatives market also saw a frenzy of activity, with open interest climbing 20%. This narrative of "corporate adoption" and a new treasury strategy provided a clear, accessible reason for momentum traders and speculators to pour capital into the token.

But the story wasn't just about corporate buy-in. A separate development added fuel to the fire. A report from the same day noted that Worldcoin's price was already up 25% following the launch of its "anonymized multi-party computation" (APMC) initiative, a technical development designed to enhance the project's quantum security. This confluence of a powerful narrative and a significant technical upgrade created a perfect storm for a price breakout. On the charts, WLD's price broke above a key resistance level, clearing its 200-day exponential moving average and a descending price channel, which for many analysts, confirmed the bullish reversal.

3. What Happened After the Surge?

The rally did more than lift WLD’s price; it sparked renewed attention to Worldcoin’s broader mission.

3.1 Verifying “Humanness”

Worldcoin’s core innovation is its use of iris-scanning Orbs to authenticate identity. Each scan generates a unique IrisCode that confirms a person is human, without storing raw biometric data. This approach relies on zero-knowledge proofs, balancing verification with privacy (Worldcoin, 2025).

In a world increasingly saturated with AI bots, this technology could have transformative implications. From preventing fraud in online exams to ensuring authenticity in dating apps, the ability to prove human identity may become a premium service.

3.2 Industry Validation

High-profile voices are reinforcing this narrative. Dan Ives, Wedbush Securities analyst and new chairman of Eightco (soon to be rebranded Orbs), stated: “There is a ceiling on the future of AI without true human proof identification … Worldcoin is integral to the AI buildout.”

Tom Lee, chairman of BitMine, added that advertisers and platforms will pay more to reach verified humans: “On a future dating app, you’ll have an icon that says ‘proof of human’—and that will matter.”

3.3 Scaling the Vision

Worldcoin has already verified over 16 million people and aims to reach 100 million within the next year. To incentivize participation, users receive WLD tokens after verification.

In parallel, Eightco’s rebrand to Orbs and its decision to adopt WLD as its primary Digital Asset Treasury (DAT) further legitimize Worldcoin as a strategic asset, not just a speculative token. Unlike Bitcoin or Ethereum, acquiring WLD requires an action—iris verification or World App registration—tying ownership to active participation in its ecosystem.

4. Opportunities for a Human-Centric World

Worldcoin’s rally isn’t just market hype—it’s a signal for building a bot-free, fraud-resistant future. With AI advancing, bots and deepfakes pose massive threats, from election interference to financial scams costing billions. Worldcoin’s iris-scanning “orbs” provide quantum-secure biometric verification, ensuring real humans interact in digital spaces.

This creates opportunities to prevent fraud: in a world where scams hit $12 billion in 2025, Worldcoin’s tech can authenticate users in DeFi, NFTs, or RWAs, reducing bot-driven manipulations. The GSA partnership validates this, opening doors for global adoption—imagine federal agencies using AI safely, extending to everyday users for secure online identities.

For BigWorld, this surge highlights chances to foster a human-first economy. By verifying real users, we can curb bots in investments, ensuring tokenized real estate or gold is owned by genuine individuals, not automated fraudsters. This builds trust, expands access for the unbanked (per 2025 UN initiatives), and creates a safer Web3 where real humans drive value.

5. BigWorld's Role and Opportunities

At BigWorld, we view Worldcoin’s surge as a catalyst for our mission. Implicit in our approach, we integrate AI to analyze biometric-verified data, spotting fraud-resistant RWA opportunities like tokenized property with real yields. Blockchain ensures transparent ownership, complementing Worldcoin’s proof-of-humanity to prevent bot infiltrations.

This opens exciting doors: With WLD’s 3% jump amid government partnerships, BigWorld can market human-centric RWAs, attracting users seeking bot-free investments. AI-driven insights can predict surges like WLDs, guiding real humans to secure assets, while blockchain locks out fraud. As corporate treasuries pivot to WLD, BigWorld positions itself to expand inclusive economies, empowering a world where bots and scams are minimized, and real human interactions thrive.

6. Final Words

Worldcoin’s 3% surge to $1.79, driven by the GSA-OpenAI partnership, is more than a price bump—it’s a step toward a bot-free, fraud-resistant world. For BigWorld, this is an opportunity to innovate with AI and blockchain, fostering secure, human-centric investments. Ready to learn more? Check out our blog on Real-World Asset Tokenization: Pros and Cons to explore how RWAs fit this vision.

Welcome to a future where real humans win—join BigWorld today! See more of different views on WLD’s rise: https://t.me/BigWorldAnnouncement